WARdrop.
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Privacy
Policy.

Last updated: October 2026

We built WARdrop. with privacy as a core principle, not an afterthought. This policy explains what we collect, why, and how we protect your data.

Contents

  • 1. Overview
  • 2. Data We Collect
  • 3. How We Use Data
  • 4. Storage & Retention
  • 5. Third Parties
  • 6. Sharing With People You Choose
  • 7. No Advertising
  • 8. Your Rights
  • 9. Children’s Privacy
  • 10. Website & Launch List
  • 11. Changes
  • 12. Contact

1. Overview

WARdrop. is designed with a privacy-first philosophy. We do not collect personal data for advertising, we do not sell your data to third parties, and we do not track your behavior across other applications or websites.

This Privacy Policy applies to the WARdrop. mobile application (“App”) and to the website wardrop-app.de (“Website”), both operated by WARdrop. (“we,” “us,” or “our”). It tells you what happens to your data. Where we need your consent, we ask for it separately, at the moment it matters.

The controller within the meaning of the General Data Protection Regulation (GDPR) is Sean G. O., Alte Poststraße, 53913 Swisttal, Germany.

If you have questions about this policy, please contact us at wardropapp@gmail.com.

2. Data We Collect

Information You Provide

When you use WARdrop., you may provide us with:

  • Photos of clothing items you choose to upload to the App
  • Category labels and names you assign to items (e.g., shirt, jeans, shoes, accessories)
  • Outfit combinations you create and save, and any reminders you schedule for them
  • Your email address and name, provided when you create an account with an email address, Apple ID or Google account. Your name is stored on our servers and is shown to anyone you allow to view part of your wardrobe
  • If you sign up with an email address and a password: when you signed up, whether you have confirmed the address, and which reminders about it we have sent you
  • The gender you select, used to tailor the inspiration feed and the categories you see (for example dresses and skirts)

Information Collected Automatically

The App may automatically collect limited technical information necessary to provide core functionality:

  • Location data, only when you enable weather features and only with your explicit permission. Your phone sends your coordinates straight to Open-Meteo for the forecast (see Section 5). Our own server receives only the latitude, rounded to whole degrees, so that it knows the season where you are, and does not store it
  • A device notification token, if you allow notifications, so we can send you the notifications described in Section 3
  • Your subscription status and Apple transaction records, so we know which plan you are on
  • Your progress through in-app milestones, so it survives reinstalling the App
  • A share link, generated only if you choose to share part of your wardrobe. It is a random code that identifies your account to someone you send it to, and you can replace it at any time
  • A record of each sharing request — who asked, who was asked, which part of the wardrobe, and the times involved
  • Copies of items you save from somebody else’s wardrobe. These are stored as ordinary items in your own closet, indistinguishable from your own uploads, and are deleted with your account like anything else you own
  • The colours detected in each item you add. Your phone works them out and sends the colour values with the item. For the Smart Shopping Assistant only colour values leave your phone, never the photo
  • Which suggested outfits you skip or save in Today’s Outfits, so that you are not shown the same outfit again. We keep this for 45 days
  • Outfits that people you allowed to see your collections suggest to you: the items, the name of the person, and what you answered
  • A short record of the notices we send you (for example that items are about to be deleted), so that each one is sent only once. We keep it for up to 60 days
  • Technical data when your device contacts our servers: your IP address, the time, the address requested and the result. We use it to run and protect the service and keep it for up to 30 days. Your IP address is also used, for a few minutes, to limit how often one address can call our servers

Information We Do NOT Collect

We explicitly do not collect:

  • Browsing history or behavior across other apps or websites
  • Advertising identifiers or tracking cookies
  • Card, bank or payment details — Apple processes all payments and never shares them with us
  • Biometric data
  • Social media profiles or contacts

The App contains no analytics SDK and no crash-reporting SDK. We do not measure which features you use, and we receive no automated crash reports.

3. How We Use Your Data

We use the information we collect solely to:

  • Provide and maintain the WARdrop. service
  • Store your wardrobe items and outfit combinations securely
  • Provide weather-based outfit recommendations when you enable this feature
  • Suggest outfits from your own wardrobe by combining your items with the weather and their colours (Today’s Outfits). These are recommendations you are free to ignore; nothing about you is decided by automated means with legal or similarly significant effect
  • Respond to your support requests or feedback
  • Send notifications, if you allow them: the outfit reminders you schedule, activity in sharing (a request, a saved item, a suggestion), and notices about your account
  • Check which subscription plan you are on, so paid features work
  • Restore your milestone progress when you reinstall the App
  • Show your name to someone asking to view part of your wardrobe, so you know who is asking and they know whose wardrobe they are looking at
  • Operate sharing, and enforce the time limits and permissions you set
  • Contact you about appearing in the Inspiration Feed, but only if you have turned that option on in Settings
  • Tell you about deadlines that affect your data: reminders to confirm your email address, and a warning the day before items are deleted when a plan ends
  • Keep the service safe: limit how often one address can call our servers, and look into abuse

We never use your data for advertising, behavioral profiling, or resale to third parties. Your personal style choices remain private and are used only to power the features you actively choose to use.

Legal bases

  • To provide the service you asked for (Article 6(1)(b) GDPR): your account, wardrobe and outfits, your plan, outfit suggestions, and notices about your account.
  • Your consent (Article 6(1)(a) GDPR): location, notifications, sharing and being featured. You can withdraw it at any time.
  • Our legitimate interests (Article 6(1)(f) GDPR): keeping the service secure and free of abuse, and deleting accounts whose email address is never confirmed, so that we do not keep the data of people who never completed their sign-up.

4. Data Storage, Security & Retention

Your wardrobe data, including photos and outfit combinations, is stored on our own servers hosted in Germany. Photos are held in private object storage and served to your device through short-lived, expiring links. The database cannot be reached from the internet. We use:

  • Encryption of data in transit (TLS/HTTPS)
  • Access controls limiting who can access your data
  • Daily backups, kept for 14 days

How long we keep things

  • Your items, outfits and settings: until you delete them or delete your account.
  • Items you delete: they stay in “Recently Deleted” for 30 days, so that you can restore them, and are then removed permanently together with their photos.
  • Items above the limit of your plan: when a plan ends, the items beyond what the free plan holds are set aside and removed permanently after 30 days. If you allow notifications, we tell you the day before. Subscribing again within that time brings them back, as far as the plan has room for them.
  • Accounts with an unconfirmed email address: if you sign up with an email address and never confirm it, the account and everything in it is deleted 30 days after sign-up. We remind you four times, by notification, on days 8, 15, 22 and 29. The 30 days are paused while you have a paid plan and start again, in full, when it ends. Accounts created with Apple or Google are not affected.
  • Outfits you skipped or saved in Today’s Outfits: 45 days.
  • Records of notices we sent you: up to 60 days.
  • Sharing records and suggestions: until your account, or that of the other person, is deleted (see Section 6).
  • Server logs: up to 30 days. Backups: 14 days.

Deleting your account

You may delete your account and all associated data at any time from within the App settings. Your data and photos are then removed from our servers right away (if the photo storage is briefly unavailable, the removal is retried until it succeeds). Copies in our daily backups are overwritten within 14 days. In every case your data is permanently gone within 30 days.

While we take every reasonable measure to protect your data, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security, but we commit to notifying you promptly in the event of a data breach that affects your information.

5. Third-Party Services

WARdrop. uses a limited number of third-party services to deliver core functionality:

Accounts & Sign-In

We use Firebase Authentication (Google LLC) to create and verify accounts. If you choose Sign in with Apple or Google Sign-In, that provider confirms your identity to us. Firebase also sends the email that asks you to confirm your address and, if you ask for it, the email to reset your password. Google may process this data in the USA and other countries outside the European Union; for these transfers it relies on the EU–US Data Privacy Framework and standard contractual clauses. The pictures of the Inspiration Feed, for example the authors’ profile pictures, are stored in Firebase Cloud Storage (Google) in the europe-west1 region (Belgium). We have a data processing agreement with Google for this (the Cloud Data Processing Addendum).

Subscriptions & Notifications

Apple processes all subscription payments and delivers our push notifications. We receive transaction records confirming your plan, never your payment details.

Weather Data

Weather features use Open-Meteo. When enabled, your phone sends your coordinates, or those of a city you searched for, to Open-Meteo to get a forecast. If you search for a city by name, that search term is sent to Open-Meteo's geocoding service. These requests go from your phone straight to Open-Meteo, not through our servers, and we do not store them.

Hosting

Our servers, database, photo storage and backups are hosted with Hetzner Online GmbH in Germany. The website is hosted with Hostinger International Ltd. (see Section 10).

Selling an Item

If you use Sell item, the App saves that photo to your own Photo Library and opens Vinted or Kleinanzeigen so you can create the listing yourself. We send those services nothing.

We do not share personally identifiable information with third parties except as described in this policy or as required by law.

6. Sharing With People You Choose

Nothing in your wardrobe is visible to anyone else unless you allow it, and every allowance you give runs out on its own. There is no profile to find, no follower list, and no way to search for another member.

You can let someone — a friend, a partner, a family member — look at part of your wardrobe for a short while. It works like this:

It starts with you

Sharing begins with a link you send to someone yourself, outside the App. Nobody can find you inside WARdrop., because there is nothing to search. If you never send your link to anyone, nobody can ever ask.

You can replace your link at any time. Anyone holding the old one can no longer use it to ask.

You choose how long

When you allow a request you also choose how long it lasts: 15 minutes, 30 minutes or one hour. That choice is fixed to that one permission when you make it, so changing your mind later never lengthens access you have already given.

Each part is asked for separately

Your collections and your favourites are two different permissions. Someone asking for both is making two requests, and you answer each on its own. Saying yes to one never grants the other.

What they can see

Only the photographs, the category and the brand of the items in whichever part you allowed. Nothing else about you travels. Not what you paid, not when you added something, not how often you wear it, not your statistics, not your milestones, not your email address, and nothing at all about your account or your subscription.

What they can keep

Somebody you have allowed can save a copy of an item into their own wardrobe. When they do, a duplicate of that photograph is stored in their account, and it stays there after your permission ends.

This is the one part of sharing that does not run out. Everything else stops when the clock does; a saved copy does not, because at that point it is an item in somebody else’s wardrobe rather than a view of yours. Ending someone’s access, or deleting your own account, does not remove copies they already saved.

We tell you when it happens. If somebody saves one of your items you receive a notification naming them and the item, so that you can ask them to remove it — our Terms require them to honour that. If they refuse, contact us.

We do not keep a record linking their copy back to you beyond that notification, so we cannot find or delete their copies on your behalf. Turning notifications off means these messages stop reaching you; the saving still happens.

Suggesting an outfit

If you allowed someone to see your collections, they can put together an outfit from those items and send it to you as a suggestion. You see who made it and which items it uses, and you decide whether to save it as a favourite or decline it. If you allow notifications, we tell you when one arrives. A suggestion uses only items you made visible to that person, and we keep it until you or the person who made it deletes their account.

How long it lasts

  • Once you allow a request, the other person has 30 minutes to open it. If they do not, it lapses and they have to ask again.
  • Once they open it, they have the length of time you chose — 15 minutes, 30 minutes or an hour — and no longer. Closing and reopening the App does not give them more time.

Both limits are enforced on our servers, not on anybody's phone. When the time is up, the photographs stop loading.

You can stop it at any moment

Ending someone's access takes one tap and takes effect immediately, even if they are looking at that moment. Signing out also ends everything you are currently allowed to see of other people's wardrobes.

The legal basis

Sharing, including suggestions, rests entirely on your consent (Article 6(1)(a) GDPR), given separately each time and for each part. You may withdraw it whenever you like, and withdrawing is exactly as easy as giving it (Article 7(3) GDPR). We never share any part of your wardrobe on any other basis.

What we keep

We keep a record of each request — who asked, who was asked, which part, and the times involved — so that both people can see what is currently shared and so we can enforce the limits. These records are deleted when your account is deleted.

One honest limit. Someone you have allowed can save a copy of an item, and can photograph or screenshot their own screen — no app can prevent the latter. Ending access stops them seeing anything new. It cannot take back what they have already seen, and it does not delete copies they have already saved. Please only share with people you trust.

7. No Advertising

WARdrop. is completely free of advertising. We do not serve ads, we do not partner with advertisers, and we do not share your data with advertising networks. We will never show you products to buy, sponsored listings, or paid placements.

The Smart Shopping Assistant works the other way round. You photograph something you are already considering, and we tell you how its colour sits against the wardrobe you already own. The photo is read on your phone and stays there; only its colour values are sent to us. We do not choose the item, we are not paid to show it to you, and we earn nothing whichever way you decide.

The Inspiration Feed is editorial content we commission and publish ourselves. It is not advertising, and no one pays to appear in it.

We sometimes look for members whose wardrobes would make a good feature. If you have switched on Open to Being Featured in Settings, we may email you to ask whether you would like to take part. That setting is off by default, we contact nobody who has not switched it on, and you can switch it off again at any time.

Taking part is a conversation, not a permission slip. If you say yes, we agree with you in advance exactly what appears — which photos, what is written, and how you are credited. Nothing of yours is ever published without your explicit approval, and you can ask us to remove a feature after publication.

Our business model does not depend on monetizing your data or attention. Premium features are offered through direct in-app subscriptions only.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access: Request a copy of the personal data we hold about you
  • Correction: Request correction of inaccurate personal data
  • Deletion: Request deletion of your personal data
  • Portability: Request your data in a machine-readable format
  • Restriction: Ask us to limit how we process your personal data in certain cases
  • Objection: Object to certain types of processing of your personal data, in particular where it rests on our legitimate interests
  • Withdrawal: Withdraw consent at any time where processing is based on consent. You do not need to contact us to withdraw sharing consent — ending someone's access from within the App is immediate and complete

To exercise any of these rights, contact us at wardropapp@gmail.com. We will respond within 30 days.

You also have the right to lodge a complaint with a data protection authority, in particular in the country where you live or work.

Giving us an email address, or signing in with Apple or Google, is needed to create an account; without it we cannot offer the App. Everything else is optional. We do not take decisions about you based solely on automated processing that have legal or similarly significant effects.

9. Children's Privacy

WARdrop. is not directed to children under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at wardropapp@gmail.com and we will take steps to delete such information promptly.

10. Website & Launch List

The website

The website wardrop-app.de is hosted by Hostinger International Ltd.; the server is in Frankfurt am Main (Germany), and backup copies are kept in France. When you open a page, the web server processes your IP address, the time and the page you asked for in its access logs. That is needed to deliver the page and keep it secure (Article 6(1)(f) GDPR). The website sets no cookies of its own and uses no analytics or tracking tools. Its fonts are served by this website itself, not by Google.

We have a data processing agreement with Hostinger under Article 28 GDPR; Hostinger processes data only on our behalf. For this it uses sub-processors of its own, for example for infrastructure and email delivery. Where these are located outside the European Economic Area or transfer data there, the transfers are protected by EU standard contractual clauses (Article 46(2)(c) GDPR). The current list of sub-processors and the contract terms, including the standard contractual clauses, are at hostinger.com/legal/dpa.

The launch list

If you enter your email address in a “Notify me at launch” form, we send you an email asking you to confirm. Only after you click the link in it is your address on the list (double opt-in). Until then we store the address, the time, the language of the page, the form it came from and a random confirmation code; if you do not confirm within 7 days, we delete it. Once confirmed, we also store the time of confirmation. We do not store your IP address or browser type with the address; to limit abuse, the form briefly counts requests per IP address, in scrambled form and for at most one hour.

We use the address to send you one email when WARdrop. is available, and for nothing else. The legal basis is your consent (Article 6(1)(a) GDPR), which you can withdraw at any time through the unsubscribe link in our emails or by writing to wardropapp@gmail.com. We delete the list after the launch email has been sent, and in any case within 12 months of your confirmation. The list is stored with Hostinger, and the emails are sent through its mail server.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your information.

For significant changes, we will provide in-app notification and, where applicable, seek your consent before the changes take effect.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please reach out:

  • Controller: Sean G. O., Alte Poststraße, 53913 Swisttal, Germany
  • Email: wardropapp@gmail.com
  • Instagram: @wardrop_app

We are committed to resolving privacy concerns promptly and transparently.

© 2026 WARdrop. All rights reserved.
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